A posting at the Reliance Trends’ store near the Kashi Vishwanath temple in Varanasi is a dream job for any salesperson.
After all, the popular pilgrimage site attracted over 30 million visitors in 2024 alone, and such high footfall helps sales staff meet their targets faster.
But for S, a 20-something from a small town in Uttar Pradesh, the experience quickly went from dream to nightmare. The store was struggling to meet its targets, and the manager would take his frustration out on the staff. “He would pick on one person everyday, and insult them publicly,” recalled S.
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