Oil and Gas

Helping industry participants evaluate and improve supply chain, customer experience, and sustainability practices

Capabilities

What we do

19 capabilities

Capability

Distributor benchmarking

Questions we answer

How large is the distribution network of respective Oil and gas company?
How does current distributor network compare with competitors?
What is the span of the various distributors and is it below or above the industry standard?
What are the distributor and retailer margins?
How do the distributor margins vary across various regions?
How efficient is product return cycle?

Capability

Distributor identification

Questions we answer

What are hygiene factors for distributor to become an Oil and gas product / services related distributor?
How is the current distribution network of potential distributor across region and product offerings / services?
How much sales can distributor garner across product offering?
How does the capital requirement differ across various product offering / services?
How much financial capital can potential distributor get access to through different mediums?

Capability

Vendor NPS diagnostic

Questions we answer

How likely is the vendor to promote respective oil and gas company?
How does the NPS vary across regions and raw materials sourced? How is it compared to the competitor companies?
What are the key reason for vendors to be a promoter / detractor?
What are various vendor management areas Oil and gas company improve upon?
How is vendor stickiness across various raw materials sourced?
What are the triggers that would lead to vendor churn at an Oil and gas company?
What are the relative strengths and weakness that have the highest impact on NPS?

Capability

Intermediary players NPS diagnostic

Questions we answer

How likely is the intermediary player to promote respective oil and gas company?
How does the NPS vary across regions? How is it compared to competitors?
What are the key reasons for Intermediary player to be a promoter / detractor?
What are the areas where services to intermediary players be improved?
What is the level of stickiness across various geos?
What are the triggers that would make intermediary player shift to another Oil and gas company?
What are the relative strengths and weakness that have the highest impact on NPS?

Capability

Distributors NPS diagnostic

Questions we answer

How likely is the distributor to promote respective oil and gas company?
How does the NPS vary across regions? How is it compared to the distributors of competitor companies?
What are the key reasons for distributor to be a promoter / detractor?
What are the areas where distribution services of the Oil and gas company be improved?
What is the level of stickiness across various product / service categories?
What are the triggers that would make distributors shift to another Oil and gas company?
What are the relative strengths and weakness that have the highest impact on NPS?

Capability

Customer NPS diagnostic

Questions we answer

How likely is the customer to promote respective Oil and gas company?
How does the NPS vary across regions and products and how does it compare with key competitors?
What are the key reasons for a customer to be a promoter / detractor?
What are the improvement areas across product / service categories?
What is the level of stickiness across product / service categories?
What are the triggers that would make customers shift to another Oil and gas company?
What are the relative strengths and weaknesses that have the highest impact on NPS?

Capability

Supply chain cost benchmarking

Questions we answer

What is the structure and breakup of cumulative cost across? What are major cost heads?
How are various cost heads compared with competition?
What are the areas of improvement for the client with respect to competition?
What are the global best practices for cost optimization?
What are some of the short-term and long-term actions that can help optimize cost?
What are is the profit pool across supply chain partners? How is it different from competitors?

Capability

Vendor onboarding study

Questions we answer

What are the main touch points in the vendor onboarding journey across different product categories?
What is the level of satisfaction on different touch points during the vendor onboarding process?
How is the experience with the customer support during onboarding across various Oil and gas companies?
What are the various pain points in current onboarding process and improvement areas?
What is the degree of digital adoption across all vendors?
What is the infrastructure availability with various vendors? How likely are they to invest in digital infrastructure going forward?

Capability

Procure-to-pay process mapping

Questions we answer

How many steps are involved in process from procurement to invoice processing?
Which all departments (raising request, approval, PO creation, etc) are involved in finalizing the procurement of raw material?
What are the steps taken by each of the departments? How long does it take across each of the processes?
What is the current workflow for procurement till vendor payments? How can they be optimized?

Capability

Market potential assessment

Questions we answer

How attractive is the market? What is TAM, SAM for the market?
What is the customer penetration for the different product categories in the market? How will it evolve in coming years?
What product / services are driving growth in the market?
What are the key drivers of growth in the market? What are some of the possible headwinds?
How attractive are the margins in the industry? How does the margins vary across the value chain?
Is the shift happening from unorganized to organized? What advantages do scale players have?
What are the needs of the clients in the market? How are they satisfied by the players in the market?
What are the possible upsides through introducing new business models or optimizing the existing ones? Which are some of the proven global analogs?

Capability

Voice of customer

Questions we answer

Which Oil and gas company are customers most satisfied with across product / service categories and why?
How has their experience been with different offerings across different product categories / services?
What are the reasons for preference of a particular oil and gas company over others?
How do customers rate the sales and service experience?
What are the improvement areas across product categories?
What is the level of stickiness across product categories?
What are the triggers that would make customers shift to another oil and gas company?
What are the key elements to provide a comprehensive customer experience?

Capability

Voice of seller

Questions we answer

What is satisfaction level of various seller with client and its competitors?
For what reasons the sellers prefer to work with client? How do they vary across various seller categories?
How has the experience of seller been with various teams (procurement, finance, etc.)?
How do sellers feel about onboarding process, invoice processing?
What are the triggers that might lead to seller churn?

Capability

Export potential

Questions we answer

How attractive is export market across various products / services? What is the export potential (TAM, SAM) for various products and services?
Which geos contribute the largest to the export by products / services?
What is the market share of top 3 exporter by products / services?
What products / services are driving the export market in the geo?
What are export regulations that are hindering the growth of the export to various target geos?

Capability

Concept validation

Questions we answer

How can client get customer feedback on new proposed product / services?
What is the ideal methodology for testing new product concepts? What should be the sampling plan?
How can we get insights on customer preferences on the features and overall product concept pre-launch?
What should be key message and tonality while advertising the new product launch?
What is the optimal beta launch design for a proposed product?

Capability

Digital maturity study

Questions we answer

What are various process involved in operations of Oil and gas company?
Which all processes are currently digitalized and which all other processes are yet to be digitalized?
How much is the company investing in digital transformation? Who does that compare with industry standards?
How tech savvy are business executives? How do they compare with industry standard?
How much is client investing in skilling the staff digitally? How does that compare with competition?
What can be barriers while digitizing the remaining traditional processes?

Capability

Sustainable practices benchmarking

Questions we answer

How does the company perform on various sustainability standards (production practices, transportation, drilling, etc.)?
How is the budget allocation (for sustainability) of the company as compared to the other industry participants / competitors?
Which new practices (management practices, product development and brand development) have the peers / competitors adopted to ensure better sustainability of business?
Which new practices can be adopted to increase operational efficiencies, reduce risk and enhance the brand value?

Capability

Best processes benchmarking

Questions we answer

How do the key metrics of our business processes (e.g. turnaround time, first-time right, NPS, etc.) compare with competitors?
What are the areas of process improvements based on a time and motion study?
What is the hands-on-time and wait time for each step of the process?
What steps of the process can be eliminated or automated?
What are the customer experience and efficiency gains for customers?

Capability

Employee retention and NPS

Questions we answer

How satisfied are the employees with the Oil and gas company across different parameters?
What are the areas of strength which employees would like the Oil and gas company to continue and build on?
What are the key improvement areas?
How satisfied are the employees with their career path in the company?
How likely are the employees willing to recommend the Oil and gas company to others?

Capability

Staff compensation benchmarking

Questions we answer

What are various components of the compensation across various departments and hierarchy?
How is staff compensation across various department and hierarchy compared to competitors?
What are various additional perks across the hierarchy? How are these additional perks compared to perks offered by competitors?
What are the key improvement areas for client as compared to competitors?

Related Case Studies

View all

Oil and GasApr 29, 2021

Customer behavior and equipment requirement for a leading oil and gas equipment manufacturer

Objective

An oil and gas equipment manufacturer wanted to assess customer need for multiple user segments The client also wanted to understand the drivers of adoption for the brand, reasons for churn, and improvement areas to re-establish engagement

Methodology

Surveyed 300+ drilling contractors, EPC companies, Oil field services companies, and Pipeline companies in India, Southeast Asia, and MENA
Conducted 20+ in-depth interviews with churned users to understand factors of promotion/detraction and key pain points with the existing products used
Analysis of various use cases, type of equipment required, avg. spend on equipment for sub-segments based on geography, placement in the value chain, the scale of the company
Willingness to pay was analyzed for key service parameters for different customer archetypes

Impact / Outcome

Oil and gas industry participants segmented into archetypes and drivers/barriers of adoption
Key identifiers of churn and initiatives that could re-establish engagement were also identified

Oil and GasApr 8, 2021

Deep dive on supply chain of oil industry

Objective

An established Oil manufacturer wanted to understand supply chain cost. Further, the client wanted to understand strategy and tactics being used by the nearest competitors to optimize the cost associated with supply chain.

Methodology

Conducted an in-depth study on the different distributors and vendors (N = 30) with a focus on identifying costs associate the supply chain and key pain points associated with current supply chain
Conducted in-depth interviews (N = 25) with distributors of competitors and industry professionals (N = 10) to understand areas of optimizing the cost associated with supply chain
Identified areas of differentiation in terms of the business and operating models, with a deep dive on identifying cost heads that can be optimized

Impact / Outcome

The client developed a thorough understanding of cost associated with current supply chain and was able to understand the scope of optimizing the cost associated with the supply chain

Showing 1–2 of 6 case studies · Page 1 of 3

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