market research agencies in mumbai
08 Jul 2025

Is India Redefining Luxury with Lab-Grown diamonds?

is-india-redefining-luxury-with-lab-grown-diamonds

Diamonds have long symbolized timeless beauty and prestige. Today, as values shift toward sustainability, transparency, and innovation, the very definition of luxury is undergoing a quiet yet powerful transformation. At the heart of this shift are lab-grown diamonds (LGDs), a fusion of scientific precision and ethical responsibility that is fast reshaping the jewelry landscape.

In India, this is more than a symbolic evolution; it’s a structural and strategic movement. Gujarat, with its legacy in gem processing, is rapidly becoming the nation’s powerhouse for LGD production. The rise of lab-grown diamonds is not just disrupting traditional supply chains; it’s redefining how modern India perceives adornment, value, and environmental responsibility.

At 1Lattice, we specialize in providing comprehensive market research services tailored to the nuances of the sector. Our expertise extends beyond conventional market analysis, using advanced methodologies to understand consumer behavior and market dynamics

India’s lab-grown diamond (LGD) market is growing rapidly. It is valued at USD 350 M in 2024 and is expected to reach USD 1.2 B by 2033, with an annual growth rate of around 15%. Backed by government support, rising global demand, and increasing focus on sustainability, the sector is expanding quickly. With growing production capabilities and strategic investments in R&D and infrastructure, India is well-positioned to become a global leader in lab-grown diamonds, making luxury more ethical, innovative, and accessible.

Building on this momentum, LGDs are transforming the jewellery ecosystem, with India emerging as a global hub led by Gujarat’s growing production capacity and strong R&D investments. The country’s expertise in diamond cutting is now enhanced by AI-driven grading and automated techniques, boosting efficiency and quality. Government support through subsidies and export-focused policies is accelerating adoption, while LGDs are helping Indian exporters diversify into new markets. As an affordable and sustainable alternative to mined diamonds, LGDs are making luxury more accessible and aligning with ESG goals, driving demand for minimalist, everyday jewellery among modern consumers.

India’s lab-grown diamond market is gaining traction due to its compelling value proposition. LGDs are priced around 50–60% lower than mined diamonds, making them highly attractive to cost-conscious consumers. At the same time, rapid technological advancements are enhancing the quality and personalization of LGDs, with new entrants and PE/VC investments accelerating innovation and market expansion. Growing awareness of sustainability and ethical sourcing is also fuelling interest, as LGDs present a more environmentally and socially responsible alternative to mined diamonds, which are often associated with ecological disruption and poor working conditions. Despite their advantages, LGDs face several barriers that could slow their mainstream adoption. Low consumer awareness and confusion with imitation stones like American diamonds or zircons affect perception and trust. Many consumers, especially from the older generation, still view LGDs as inferior to mined diamonds, and deeply rooted cultural preferences for gold further limit acceptance. Additionally, traditional retailers remain hesitant to stock LGDs due to unclear buyback policies and concerns about lower perceived intrinsic value, creating friction in scaling the category across conventional sales channels As India’s lab-grown diamond sector enters its next phase of growth, the real opportunity lies in striking a balance between technological innovation and consumer education. While production capabilities and export potential continue to scale, the next leap will come from building deeper consumer trust, clear brand storytelling, and stronger retail ecosystem alignment. Players who invest in transparency, sustainable practices, and value-driven engagement will not only meet rising demand but shape the global perception of what modern luxury truly means. With supportive policies, rising environmental consciousness, and an agile industry landscape, India is poised to not just participate in the LGD revolution but lead it.

market research agency in india

You want to know more about the report?

market research consulting company
market research agency in delhi

Schedule a demo and leverage our revolutionary platform!

We enable the power of deep primary and secondary data sets + wide people network

Join 1Lattice Expert Platform

Become part of Asia’s biggest community of curated top 1% decision-makers

Anything else you would like us to know before we reachout?

We use cookies to improve your website experience. By navigating our site, you agree to allow us to use cookies, in accordance with our Cookie Policy