Unlocking Growth Through Precision Research and Consumer Insight.
Discover the transformative capabilities of 1Sense, a
cutting-edge consumer insights platform tailored to drive your business
success.
1Sense offers a comprehensive understanding of your target
consumer through a blend of qualitative research and quantitative surveys.
Evaluate where your consumers are on their journey with you, track how happy
they are with your brand and with competition, find out what keeps them coming
back, and improve your market offerings based on real data and actionable
insights.
With 1Sense, understand your customers better and grow your
business. Here’s our list of offerings:

Case Studies

Retention and churn analysis

Competitive benchmarking
Competitive benchmarking of players in the home improvement market

Customer and supplier journeys
Reducing the pre-delivery returns of a major B2C e-commerce players in India

Price sensitivity analysis
Consumer preferences and price sensitivity analysis for building & home materials industry

Rapid Due Diligence
Rapid due diligence on an app-based two-wheeler rental player

Banks and FIs
Conducted digital banking behavior research on millennials along with willingness to adopt a new product

Cards and Payments
Understanding credit card consumer usage trends, overall traditional card experience and gaps, and new age credit card experience and feedback

Concept validation
Concept validation of medical supplies procurement software

Consumer behavior study
Customer behavior study and market potential of online meat market

Customer sub-segmentation
Customer sub-segmentation for insulin delivery devices

Digital Journeys
Mapping online drug purchase process and estimating NPS for chronic disease patients

Digital maturity assessment
Preference and adoption of digital app for public transportation

FinTech
Neo-bank NPS benchmarking

Healthcare
Understanding the brand perception for hospitals in North-West Delhi

HealthTech
GTM strategies for OPD subscription-based services

Insurance
Analyzing factors leading to customers drop-offs from website purchase for a leading private life insurer

Marketing and campaign evaluation
Dairy consumer NPS study post marketing campaign

MedTech
Product feedback and 1Lattice recommendations on pricing and ideal engagement model for a post-PCI patient support solution

NPS Diagnostic
Customer NPS diagnostic of a cab aggregator

Pharma
Multi-vitamin consumer research

Process mapping
Understand gelatin sponge buying behavior of hospitals

Qualitative Research
Qualitative research on retention improvement for a major millennial housing player

Quantitative Survey
Millennial digital banking behaviour research

Tracks
Conducting a brand track for a textiles company

Wealth and Asset Management
Identifying key purchase criteria for MF platforms

Retention and churn analysis

Competitive benchmarking
Competitive benchmarking of players in the home improvement market

Customer and supplier journeys
Reducing the pre-delivery returns of a major B2C e-commerce players in India

Price sensitivity analysis
Consumer preferences and price sensitivity analysis for building & home materials industry

Rapid Due Diligence
Rapid due diligence on an app-based two-wheeler rental player

Banks and FIs
Conducted digital banking behavior research on millennials along with willingness to adopt a new product

Cards and Payments
Understanding credit card consumer usage trends, overall traditional card experience and gaps, and new age credit card experience and feedback

Concept validation
Concept validation of medical supplies procurement software

Consumer behavior study
Customer behavior study and market potential of online meat market

Customer sub-segmentation
Customer sub-segmentation for insulin delivery devices

Digital Journeys
Mapping online drug purchase process and estimating NPS for chronic disease patients

Digital maturity assessment
Preference and adoption of digital app for public transportation

FinTech
Neo-bank NPS benchmarking

Healthcare
Understanding the brand perception for hospitals in North-West Delhi

HealthTech
GTM strategies for OPD subscription-based services

Insurance
Analyzing factors leading to customers drop-offs from website purchase for a leading private life insurer

Marketing and campaign evaluation
Dairy consumer NPS study post marketing campaign

MedTech
Product feedback and 1Lattice recommendations on pricing and ideal engagement model for a post-PCI patient support solution

NPS Diagnostic
Customer NPS diagnostic of a cab aggregator

Pharma
Multi-vitamin consumer research

Process mapping
Understand gelatin sponge buying behavior of hospitals

Qualitative Research
Qualitative research on retention improvement for a major millennial housing player

Quantitative Survey
Millennial digital banking behaviour research

Tracks
Conducting a brand track for a textiles company

Wealth and Asset Management
Identifying key purchase criteria for MF platforms



