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Unlocking Growth Through Precision Research and Consumer Insight.

Consumer Insights Platform

Discover the transformative capabilities of 1Sense, a cutting-edge platform tailored to drive your business success.

Discover the transformative capabilities of 1Sense, a cutting-edge consumer insights platform tailored to drive your business success.

1Sense offers a comprehensive understanding of your target consumer through a blend of qualitative research and quantitative surveys. Evaluate where your consumers are on their journey with you, track how happy they are with your brand and with competition, find out what keeps them coming back, and improve your market offerings based on real data and actionable insights.

With 1Sense, understand your customers better and grow your business. Here’s our list of offerings:

With 1Sense, understand your customers better and grow your business.

1Sense · Consumer Pulse

Live

NPS Score

+62

▲ 8.4 pts

Responses

1.2M

▲ 12%

Sentiment trend · 9 moPromotersPassives

Quality ▲Value ▲Delivery

Here's our list of offerings

11 ways 1Sense drives consumer insight

Quantitative Survey

Qualitative research

Consumer Behaviour

NPS/Customer Satisfaction

Brand tracks

Campaign effectiveness

Price sensitivity analysis

Product research

Usage Attributes and Behavior studies

Shopping experience

Concept testing

Case Studies

Retention and churn analysis

Competitive benchmarking

Competitive benchmarking of players in the home improvement market

Customer and supplier journeys

Reducing the pre-delivery returns of a major B2C e-commerce players in India

Price sensitivity analysis

Consumer preferences and price sensitivity analysis for building & home materials industry

Rapid Due Diligence

Rapid due diligence on an app-based two-wheeler rental player

Banks and FIs

Conducted digital banking behavior research on millennials along with willingness to adopt a new product

Cards and Payments

Understanding credit card consumer usage trends, overall traditional card experience and gaps, and new age credit card experience and feedback

Concept validation

Mapping online drug purchase process and estimating NPS for chronic disease patients

Digital maturity assessment

Preference and adoption of digital app for public transportation

FinTech

Neo-bank NPS benchmarking

Healthcare

Understanding the brand perception for hospitals in North-West Delhi

HealthTech

GTM strategies for OPD subscription-based services

Insurance

Analyzing factors leading to customers drop-offs from website purchase for a leading private life insurer

Marketing and campaign evaluation

Dairy consumer NPS study post marketing campaign

MedTech

Product feedback and 1Lattice recommendations on pricing and ideal engagement model for a post-PCI patient support solution

NPS Diagnostic

Customer NPS diagnostic of a cab aggregator

Pharma

Multi-vitamin consumer research

Process mapping

Understand gelatin sponge buying behavior of hospitals

Qualitative Research

Qualitative research on retention improvement for a major millennial housing player

Quantitative Survey

Millennial digital banking behaviour research

Tracks

Conducting a brand track for a textiles company

Wealth and Asset Management

Identifying key purchase criteria for MF platforms

Retention and churn analysis

Competitive benchmarking

Competitive benchmarking of players in the home improvement market

Customer and supplier journeys

Reducing the pre-delivery returns of a major B2C e-commerce players in India

Price sensitivity analysis

Consumer preferences and price sensitivity analysis for building & home materials industry

Rapid Due Diligence

Rapid due diligence on an app-based two-wheeler rental player

Banks and FIs

Conducted digital banking behavior research on millennials along with willingness to adopt a new product

Cards and Payments

Understanding credit card consumer usage trends, overall traditional card experience and gaps, and new age credit card experience and feedback

Concept validation

Concept validation of medical supplies procurement software

Consumer behavior study

Customer behavior study and market potential of online meat market

Customer sub-segmentation

Customer sub-segmentation for insulin delivery devices

Digital Journeys

Mapping online drug purchase process and estimating NPS for chronic disease patients

Digital maturity assessment

Preference and adoption of digital app for public transportation

FinTech

Neo-bank NPS benchmarking

Healthcare

Understanding the brand perception for hospitals in North-West Delhi

HealthTech

GTM strategies for OPD subscription-based services

Insurance

Analyzing factors leading to customers drop-offs from website purchase for a leading private life insurer

Marketing and campaign evaluation

Dairy consumer NPS study post marketing campaign

MedTech

Product feedback and 1Lattice recommendations on pricing and ideal engagement model for a post-PCI patient support solution

NPS Diagnostic

Customer NPS diagnostic of a cab aggregator

Pharma

Multi-vitamin consumer research

Process mapping

Understand gelatin sponge buying behavior of hospitals

Qualitative Research

Qualitative research on retention improvement for a major millennial housing player

Quantitative Survey

Millennial digital banking behaviour research

Tracks

Conducting a brand track for a textiles company

Wealth and Asset Management

Identifying key purchase criteria for MF platforms

Our Solutions

A modular suite covering research, market intelligence, expert access and knowledge services.

The 1Lattice Edge

Why 1Lattice?

Built for businesses that need to make confident decisions quickly. We combine proprietary data with experienced consultants to deliver clear, actionable insights at every stage.

Case Studies

Retention and churn analysis

Competitive benchmarking of players in the home improvement market

Reducing the pre-delivery returns of a major B2C e-commerce players in India

Consumer preferences and price sensitivity analysis for building & home materials industry

Rapid due diligence on an app-based two-wheeler rental player

Conducted digital banking behavior research on millennials along with willingness to adopt a new product

Understanding credit card consumer usage trends, overall traditional card experience and gaps, and new age credit card experience and feedback

Concept validation of medical supplies procurement software

Customer behavior study and market potential of online meat market

Customer sub-segmentation for insulin delivery devices

Mapping online drug purchase process and estimating NPS for chronic disease patients

Preference and adoption of digital app for public transportation

Neo-bank NPS benchmarking

Understanding the brand perception for hospitals in North-West Delhi

GTM strategies for OPD subscription-based services

Analyzing factors leading to customers drop-offs from website purchase for a leading private life insurer

Dairy consumer NPS study post marketing campaign

Product feedback and 1Lattice recommendations on pricing and ideal engagement model for a post-PCI patient support solution

Customer NPS diagnostic of a cab aggregator

Multi-vitamin consumer research

Understand gelatin sponge buying behavior of hospitals

Qualitative research on retention improvement for a major millennial housing player

Millennial digital banking behaviour research

Conducting a brand track for a textiles company

Identifying key purchase criteria for MF platforms

Retention and churn analysis

Competitive benchmarking of players in the home improvement market

Reducing the pre-delivery returns of a major B2C e-commerce players in India

Consumer preferences and price sensitivity analysis for building & home materials industry

Rapid due diligence on an app-based two-wheeler rental player

Conducted digital banking behavior research on millennials along with willingness to adopt a new product

Understanding credit card consumer usage trends, overall traditional card experience and gaps, and new age credit card experience and feedback

Concept validation of medical supplies procurement software

Customer behavior study and market potential of online meat market

Customer sub-segmentation for insulin delivery devices

Mapping online drug purchase process and estimating NPS for chronic disease patients

Preference and adoption of digital app for public transportation

Neo-bank NPS benchmarking

Understanding the brand perception for hospitals in North-West Delhi

GTM strategies for OPD subscription-based services

Analyzing factors leading to customers drop-offs from website purchase for a leading private life insurer

Dairy consumer NPS study post marketing campaign

Product feedback and 1Lattice recommendations on pricing and ideal engagement model for a post-PCI patient support solution

Customer NPS diagnostic of a cab aggregator

Multi-vitamin consumer research

Understand gelatin sponge buying behavior of hospitals

Qualitative research on retention improvement for a major millennial housing player

Millennial digital banking behaviour research

Conducting a brand track for a textiles company

Identifying key purchase criteria for MF platforms

Our Solutions

Why 1Lattice?

AI-enabled

Quality of Insights

Reliability of Outcomes

Cost Effective