Overview
Mumbai: Direct-to-consumer (D2C) fresh foods brand Country Delight has raised $108 million in series D funding round led by Venturi Partners and Temasek, valuing the company at $615 million post money, a senior company executive told ET.
The adoption of online groceries has accelerated since the beginning of the pandemic and platforms are trying to woo users by promising to deliver them in 10 minutes.
BigBasket had a 37% share in e-grocery, followed by Amazon (15%), Blinkit (13%), Flipkart (11%) and Reliance’s JioMart (4%) in financial year 2021, according to data from PGA Labs, the market intelligence unit of Praxis Global Alliance.