Overview
PGA Labs estimates India’s e-commerce market will reach USD 60 billion in the financial year ending March 2022.
Walmart-owned Indian e-commerce giant Flipkart has maintained a clear lead in this year’s Indian festive season online sales, grabbing 60% market share during the Diwali sales. However, it lost some ground to its archrival Amazon and smaller players like Snapdeal and Meesho, which primarily focus on the lower-tier cities at a time when more growth is expected to come from those markets.